Nestlé MIO

PROJECT

  • Brand: MIO

  • Company: NESTLÉ

  • Sector: Baby food

  • Market: Italy

  • CATEGORY: In store promotion

DESCRIPTION

Nestlé MIO is the baby food range to make children grow with a smile.

For the Back To School activity, Mio has relied on Senesidesign to develop an impactful in-store promotional stand which could capture the
brand values with the objective to increase visibility, along with a dedicated communication toolkit for the contest.

The following toolkit has been delivered:

  • Promotional stand : display, crowner, shaped-panels.
  • Poster for the contest
  • Case to show the prize
  • Totem for the contest
  • Flyer Master