PROJECT

  • Brand: AQUOLINA
  • Company: Selectiva S.p.A.
  • Sector: Bodycare

  • Market: Italy

  • CATEGORY: Packaging design

DESCRIPTION

Aquolina is the first brand having introduced the GOURMAND in the body care sector. This brand is known for its unique perfuming and for its colored and fun mood.

Senesidesign designed for the Aquolina brand (Selectiva) the new packaging design for the Winter Special Edition range.

The project objective is to create an impactful graphic pattern that can be applied throughout all the varieties to create a strong range identity while differentiating the perfumes through:

  • Iconic and vibrant colour palette
  • Background graphic pattern with the hero ingredient
  • The central splash Key visual, customised according to the perfume of each variety