PROJECT

  • Brand: Purina Beneful & Purina Fido
  • Company: Purina
  • Area: Petfood

  • Market: France & Netherlands

  • CATEGORIA: Brand & Packaging Design & Promozione in store

DESCRIPTION

Packaging and Brand design for the new Mix and Serve product concept with a creative design that could match both BENEFUL and FIDO look and feel.
Photo-shooting art direction for the product shot on pack and for the product preparation to use on the BTL and POS materials.

  • Packaging Design
  • Key Visual
  • Floor display

  • Consumer leaflet
  • Online banners
  • Newsletters